Doctor from the University of Savoie Mont Blanc, Elisabeth Robinot is a Professor in the Marketing Department of ESG-UQAM, co-founder of the Observatoire de la philantropie, Vice-President, in charge of international relations, of the Association Francophone du MAnagement du Tourisme (AFMAT) and a member of the communication team of the Association Française du Marketing (AFM).
Her areas of expertise are consumer behavior, socially responsible consumption, green marketing and marketing performance.