DUBOIS Pierre-Louis

Université de Montpellier

Pierre-Louis Dubois, Professor Emeritus at the University of Montpellier and General Delegate of the National Foundation for Business Management Education (FNEGE) from 2008 to 2016, he is a member of the Strategic Orientation Council and administrator of the Business Science Institute.

A former president of the French Marketing Association (AFM), he participated in the creation of the journal Recherche et Applications en Marketing as editor in chief.

He is the author of more than 90 research publications, including Le Marketing. Fondement et pratiques, the 4th edition of which was published by Economica in 2005.