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Professors Executive DBA/Stéphane Ganassali

Stéphane Ganassali


Stéphane Ganassali hold a PhD in business sciences and research habilitation obtained at the University of Grenoble (France). He is associate professor of marketing at the IAE of the University of Savoie Mont Blanc (France). He was the founder of the European Master of Business Studies – joint Master operated by Universities of Trento (Italy), Kassel (Germany) and León (Spain). He is coordinating Erasmus+ Intensive Programmes focused on marketing research like Eurosurvey or Consider. His teaching and research expertises are: survey methodology, marketing research and consumer behavior. He is serving as a scientific advisor for Le Sphinx (software company) since 20 years.