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Hajer KEFI

EMLV Ecole de Management Léonard de Vinci


Hajer Khefi is Professor of Information Systems Management and Digital Marketing at EMLV Ecole de Management Léonard de Vinci and Visiting Professor at the National University of Singapore. Her recent research interests include social media analytics, electronic word of mouth (EWOM) and influence marketing, ethics and technology, digital transformation of cultural heritage organisations and institutions, and the negative effects of the use of digital technology (technostress, information overload, addiction). She holds a PhD in Management from the University of Paris Dauphine and an Habilitation to Supervise Research (HDR) from the University of Paris-Sud. Hajer KEFI also received the Robert Riex/FNEGE Prize for the best thesis in information systems management in France in 2002. She is the author or co-author of a number of books and scholarly articles published in the Journal of Business Research, Journal of Strategic Information Systems, Systèmes d'Information et Management, Information Technology & People and International Journal of Information Management.